by Brady McCarthy


With regards to your internet site, special focus must be paid to each minute detail to ensure it performs optimally to serve its purpose. Here are seven important rules of thumb to observe to make sure your website performs well.

1) Don't Employ Splash Pages

Splash pages are the initial pages you notice when you reach an internet site. They normally use a beautiful graphic with words and phrases such as "welcome" or "click here to enter". The truth is, they're merely that -- beautiful vases with no serious objective. Don't let these potential customers to have any reason to click the "back" button! Provide them with the value of your site up front without the splash page. Furthermore if not done properly it may cause search engine crawl issues and your home page might not exactly get indexed properly.

2) Do Not Make Use Of Excessive Banner Advertisements

Even the least internet experienced individuals have trained themselves to disregard banner advertising consequently you will end up totally wasting precious website space. Instead, offer more valuable subject material and incorporate appropriate affiliate links directly into your content, and let your visitors believe that they would like to buy instead of being spurred to buy. You'll be able to take this one step further and turn off the image option for your Google Adsense ads as well.

3) Use A Simple And Straightforward Navigation

It's important to provide a simple and very straightforward navigation menu so that even a young child will know how to use it. Avoid complicated Flash based menus or multi-tiered dropdown menus. If your visitors don't know how to navigate, they are going to leave your website.

4) Have A Very Clear Indication Of Where The User Is

Whenever visitors are usually deeply immersed in searching your website, you'll want to ensure that they know which part of the site they're in at that moment. This way, they should be able to search relevant information and facts or find their way to virtually any section of the site quickly. Don't confuse these potential customers because confusion usually means "abandon ship"! Usually web building software has a "breadcrumb" function you can put on each and every page, displaying exactly where the website visitor is on your website

5) Avoid Using Audio On Your Website

In case your visitor is planning to remain a long time at your site, reading your content, you should make sure they are not annoyed by some audio looping on and on your web page. If you insist on incorporating music, make sure they've some control over it -- volume or muting settings would certainly work well. one other reason for not having sound is that some people view your website at the office. Any type of audio would get unwanted attention. And most likely result in leaving your web page.




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